Links: New Hawks Uniforms
No more fast food colors!
About two months ago I got my hands on one of the Hawks Draft hats for the upcoming draft. Not a big deal, except the hat featured the new Hawks logo, which hadn’t been announced yet.
I’ve patiently held my tongue all this time, but they finally publicly announce the new logo and uniforms tomorrow. Photos below. I like them…kinda like the BETcats, but without that odd orange color. Also, first time since I’ve been alive that the Hawks didn’t have red and yellow in their team colors. Hawks fans no longer have to dress like they work at McDonalds!










103 Responses to “Links: New Hawks Uniforms”
Jun.23 at 4:15 pm
Pic says:
sweet
Jun.23 at 4:18 pm
Skillet Forilla says:
This is a good sign. The unis are an upgrade over the fast food dudds, but far more importantly, the color scheme of league unis is coming back into ballance. See, when the Raptors, Bucks and Nets all switched to red jersey this year, it really messed me up. Far too much red. (That and the Bucks look like Starbucks at Xmas). I figured it was all Heat envey (with some subliminal Chitown in there). So my ultimate verdict is: “Hey, at lest they’re not ugly.”
Jun.23 at 4:23 pm
Mavs-Cavs Fan says:
looks like team USA jerseys
Jun.23 at 4:30 pm
ATrain says:
The new threads won’t improve the play of Royal Ivey.
Jun.23 at 4:31 pm
KingDave says:
They’re not as good as the old Nique-era unis, but they’re better than any Hawks uni since. NOt bad.
Jun.23 at 5:11 pm
Mike C. says:
At least they’re not shiny, like the Magic uniforms, or sweater vests like Philly.
One of the few good things about being a Knick fan, is that our uniforms are classic and don’t need to be overhauled every other year. The roster does though.
Jun.23 at 5:19 pm
Rick James says:
It’s about time, they have never had nice jerseys!
Jun.23 at 5:20 pm
Jeff says:
The design is sweet but I actually liked the older colors better. They were a unique combo. Now the hawks join the bobcats, cavs, mavs, nuggets, pistons, warriors, pacers, griz, twolves, nets, knicks, magic, jazz, and wizards in having some shade of blue away jerseys, most of them navy. David Stern must have been rolling with the crips in his younger days haha.
Jun.23 at 5:21 pm
matt says:
The white’s are definately nicer… I’m not really up on the blue though but I think it might be Josh Smith’s socks that are throwing me off…
Jun.23 at 5:25 pm
Lang Whitaker says:
It’s also probably not a good harbinger that the new Hawks head logo looks pretty similar to the Arizona Cardinals logo.
Jun.23 at 5:49 pm
Boing Dynasty says:
Uconn is an NBA team now?
Jun.23 at 6:54 pm
Joel O's says:
Whoa. These look nice. I love the “07″ thing, the extra zero in the number’s pretty hot… I don’t recall anyone doing that yet. The blue/red ones look a lot like the Cavs’ jerseys though, but they still look good I think. Good change.
Jun.23 at 6:55 pm
Drolfe says:
The logo looks so similar to the Bobcats logo.. But this uniform is a definite improvement. Not that their old unis totally sucked. There is plently of other teams in the NBA that need a uniform update.
And ‘harbinger’ is a great word.
Jun.23 at 6:55 pm
me says:
i thought josh smith was #5?
Jun.23 at 6:57 pm
Drolfe says:
I’m pretty sure ‘07′ represents the year..
Jun.23 at 6:58 pm
Joel O's says:
BTW I know this is out of point but Thierry Henry is leaving for Barca. Bummmmmmmer.
Jun.23 at 7:01 pm
maclovenotwar says:
are any other teams rocking new unis this up-comer?
Jun.23 at 8:09 pm
SA says:
Great looking jerseys, nice and simple.
Jun.23 at 8:32 pm
Heath says:
I like the design but the away jersey and the head logo look waaay too similar to the Bobcats. What is it with teams getting similar uniforms of late? Do they all hire the same designer?
Jun.23 at 8:35 pm
JJ says:
It feels a little bit too much like the Bobcat’s jerseys but overall it is an improvement. A like the layout. I think the colors are just a little too played out. Should of stuck with the old colors.
Jun.23 at 9:12 pm
MAGIC-KOBE says:
A-TOWN BACK IN TIME THANK GOD
Jun.23 at 9:15 pm
Gumdrop says:
The guy who writes Raptorblog, once called for the Hawks changing their name to the “Dirty Souf Ballaz”, and went on to say that he’d be the first to rock a Dirty Souf Pachulia jersey. This isn’t as good.
Jun.23 at 9:49 pm
Cheryl says:
–ASPOV
Niec. I like the tighter fit around the arms, makes the cut up biceps look sexier. But I’m a girl…
Jun.23 at 9:51 pm
Cheryl says:
In fact, the loose fitting clothes needs to go, fellas. The sista’s like to see what’cha working with. Of course this is just ASPOV…
Jun.23 at 10:54 pm
Mehmet says:
I hate the new logo. It looks like the Arizona Cardinals logo. Why did they change the awesome flying hawk to this parrot-like stupid bird?
Jun.23 at 10:58 pm
Mehmet says:
Lang already mentioned it. I have to agree with Mavs-Cavs Fan too, the color scheme is that of Team USA. These uniforms have no originality or personality.
Jun.23 at 10:58 pm
nick says:
notthing can stop us, nothing can stop us, nothing can stop us; we’re atlantas air force. that is all.
Jun.23 at 11:12 pm
dre says:
shoulda kept the red
Jun.23 at 11:22 pm
niQ says:
07 is for the year (Replying to the smartie up there)
Jun.23 at 11:37 pm
DNows32 says:
i think they’re kinda fugly. not a fan of them at all.
Jun.23 at 11:38 pm
Myung says:
NBA Bobcats uniforms. NFL’s Cardinals logo. You guys hit it on the head with those 2 comparisons. These are going to take some getting used to. Not sure how much I like the change, to be honest. Lang, I’ll be down at Philips on Thur for the Draft Party. I’ll send you a report, if there’s anything worth reporting (we’ll see). I’ve been hearing a lot of Horford and Law talk around these parts. I’m OK w/ Law, but I still think we should package the 3rd pick and try to bring in an established vet…BIG week for the Hawks.
Jun.23 at 11:57 pm
KMG says:
Anything is better than those alternate yellow unis (note to the Sonics and Hornets: Yellow really only looks good on the Lakers, maybe even the Pacers) I’m so used to seeing the Hawks in red, so blue is going to take a minute to get used to. Kind of different, but nothing spectacular (just like the Hawks themselves).
Jun.24 at 12:50 am
Douce says:
the logo is a complete rip off of the toronto bluejay’s blue jay. except this guy is red.
Jun.24 at 1:10 am
whooo! says:
it is an upgrade, that’s for sure, but i still think it’s bad… the clean design is nice, but it’s almost too clean. i don’t like the font (moreso for the ‘hawks’ cuz the ‘atlanta’ looks better) and the numbers look pretty bad too. i guess it’s personal preference, but i don’t like em.
Jun.24 at 1:24 am
howard says:
WEAAAK!!! looks like an arena football league logo. WNBA jerseys look better than this. Who created these duds?
Jun.24 at 2:00 am
Chukaz says:
The new unis looks nice, but they would have been cooler if they had ATL in the front insted of Hawks and Atlanta.
Jun.24 at 2:22 am
DIO says:
worst unis ever….period. what ever happened to the pacman, is this his dark side?????
Jun.24 at 2:59 am
bout damn time says:
well, whether they look good or not (I think they are OK), at least their new colors actually match the rest of philips arena…hopefully they can win some games and get to the playoffs now that they got rid of the previous ones. has anyone else noticed that during the time period of the previous joints,(00-07) they didn’t come anywhere close to the playoffs???
Jun.24 at 4:22 am
MOMONEY says:
BARCA = UEFA CHAMPIONS LEAGUE CHAMPS 2008 Unis are sick but should be more red
Jun.24 at 4:35 am
MOMONEY says:
and I forgot to mention La Liga champs as well
Jun.24 at 5:18 am
ktokyo says:
I kinda like ‘em. The do look like the Cardinals though.
Jun.24 at 6:16 am
Eoin says:
Ir’s not a big week for the Hawks…can you say ‘cursed’?Don’t get your hopes up, Billy’s just gonna make ‘em crash and burn.
Jun.24 at 6:44 am
Nothin_personal says:
Definitely a rip off of the team USA jerseys. i bet Josh would prefer his shorts a little longer than those in thr photo. The tight fit makes him look like he bulked up, though!
Jun.24 at 6:45 am
Holiday says:
The new look is a present to my eye’s, way better than they have ever had them! And don’t hate on this young, talented team! They have all kinds of potential, and could be the surprise of the ‘07-’08 season!
Jun.24 at 7:15 am
$am says:
for me this new jerseys are better than the older…I hope that the hawks can win a title with this jerseys…
Jun.24 at 8:24 am
Sesa says:
Josh Smith definitely gained weight.
Jun.24 at 10:11 am
Chris Studley says:
the red stripe on the side of a dark colored jersey makes me think heat. at least one person is gonna turn on a hawks away game and think it’s the heat. I mean, if the hawks were on television.
Jun.24 at 11:45 am
O.J. Mayo's Crack Man says:
can you say team USA? the blue is garbage, as well as the secondary atlanta trasher-like logo. besides the heat, atlanta HAD one of the sweetest color scheme of gold+red. i also miss the hawks font! the ‘A’ with the talon was dope. they just shoulda brought back the old spud webb/nique jerseys. those were the best hands down.
Jun.24 at 11:48 am
O.J. Mayo's Crack Man says:
YUCK! where’s the yellow? besides the heat(although a dark red) no one had that color scheme. and what happened to the font? looks like a friggin WNBA jersey! horrid! i’m so disgusted!
Jun.24 at 11:50 am
O.J. Mayo's Crack Man says:
YUCK! are those WNBA jerseys? simply horrid! that blue is garbage! that new font blows. the previous one was so unique with the talon slicing thru the “A”. i betcha nique hates them!
Jun.24 at 12:58 pm
Venom says:
much better than the old jerseys
Jun.24 at 5:19 pm
Rob W. says:
The home is a go, the away is a no.
Jun.24 at 5:22 pm
smokinBandit210 says:
ummmm…they just dont like right? they shoulda kept the same colors at least i hate it when the team changes the color, changin the uniforms thats kool cuz u need a change to sell merchindise but these look like all star game jerseys or the olympics. NOT IMPRESSED!! maybe if jessica alba was modeling them it would look better.
Jun.24 at 7:49 pm
aaron says:
ya the home one’s are pretty sweet but i dont know about the away ones. ya an ATL thing would be sweet instead of atlanta or hawks. they’re better than the past ones though in my opinion.
Jun.24 at 7:56 pm
Ryan Jones says:
Did Josh really have to change his number just because the team changed jerseys? And if he’s gonna wear number seven, why the “0″ in front? That just looks weird…
Jun.24 at 7:59 pm
Ryan Jones says:
Sh*t, nevermind. I guess next time before I try to make a dumb joke in the hopes of reeling some gullible fool in, I should check to make sure somebody else hasn’t already played the fool. No more posting on weekends for me.
Jun.24 at 8:35 pm
Esco says:
Hahaha…Ryan, that made me laugh out loud for real!
Jun.24 at 9:05 pm
hollywud says:
lol
me 2
Jun.24 at 10:19 pm
Maurice Garland says:
damn…my monitor must be ass…i got excited because i thought i was seeing black instead of blue…man, i dont like them as much now…it has the theme of the falcons and the colors of the braves…Black would have been much much better…and damn, get rid of that ghey ass wingspan logo…and if we dont get out of this summer with a decent PG, we should change our names…take a page out of Philly’s book and call ourselves the Atlanta 6-8ers
Jun.24 at 10:45 pm
lou T says:
so the “double socks” thing…?
(check it he IS wearing two pairs of sock..) Is this part of the new uni?…or are J-SMi ’s shoes too big..?
Jun.24 at 10:49 pm
Mr. Zo says:
First off, the team colours should remain the same. Second the wingspan and talons symbolizes Hawk, this new logo looks like a bad copy of a Cardinal or Woody Woodpecker on something.The new uniform looks like a D-league or reck league uni at best. As a Hawks fan with many jerseys, I won’t buy this one.
Jun.24 at 10:59 pm
white hot eboy says:
Lang, sorry, but these have a total disconnect from the Hawks legacy (championships or not) and are just to……generic.
Jun.24 at 11:04 pm
jdi08 says:
These are the best jersies the hawks hawk had since pistol pete was playin
Jun.24 at 11:28 pm
Lang Whitaker says:
I thought maybe Josh was wearing his three-point percentage on his jersey from now on.
Jun.25 at 12:25 am
chiqo says:
it was rumored a while back that stern was keeping teams from using black as a part of their color scheme if they were changing things up. sure enough, no team has black as a major color in their scheme in the last few years. must be a part of that red-state appeal thing.
Jun.25 at 2:12 am
icecold21 says:
i think they look too much like nbdl jerseys they don’t look professional
Jun.25 at 4:37 am
Boing Dynasty says:
The Wizards, Heat, Bulls, Sixers, Spurs and T Wolves still have black, but the Kings, Cavs, Grizz, Magic, Jazz, and Raptors(.5) have all givin up the black.(no jason whitlock)
Jun.25 at 5:37 am
James says:
Atlanta Parrots? why do teams keep changing classic jerseys and logos! Like the grizzlies. That logo used to be fearsome, but now…well. the less said the better
Jun.25 at 5:38 am
James says:
white hot eboy - that is the perfect term for these - Generic
Jun.25 at 8:13 am
Ryan Jones says:
Lang, I actually can’t tell — is that navy blue and red? Or more orange?
Jun.25 at 9:00 am
Edu says:
Funny thing… Yesterday I saw a guy walking in Copacabana wearing a white Spud Webb jersey, circa 80’s. Although I’m a Bulls fan, I couldn’t resist to think that that Hawks unis were the most amazing - even with all the red and yellow. New ones? To Bobcats no me.
Jun.25 at 9:49 am
tsmooth says:
they look like college jerseys
Jun.25 at 9:59 am
Jonathan says:
is Josh gonna be the 1st to announce he has put on the annual 15lbs?!?!
Jun.25 at 10:27 am
chief sucks says:
too bland
Jun.25 at 11:14 am
Russ Bengtson says:
HORRIBLE.
Jun.25 at 11:26 am
Myung says:
Horford and Conley are working out for the Hawks today. I’m anxious to hear how those work outs go. Then again, Chris Paul had a great work out 2 years ago and told the Hawks he wanted to play for them, and we know how that turned out.
Jun.25 at 12:05 pm
deestarbuckz the Notorious H.A.T.E. says:
I heard the uni’s were only being tailored for players between 6′8″ and 6′11″!
Jun.25 at 12:16 pm
jj says:
They are a bobcats rip-off. HORRIBLE HORRIBLE HORRIBLE
Jun.25 at 2:21 pm
Frees says:
Lang I bet that jersey will look great on Yi….
Jun.25 at 2:55 pm
anonymous says:
yeah right. these are garbage. pls dont make it
Jun.25 at 2:58 pm
Steve O says:
Did the Hawks get those from Eastbay?
Jun.25 at 4:28 pm
DK52 says:
These are too sweet. Maybe this is the first step for these kids to start balling likje they can. I don’t know why they are so horrible you look at their roster and they definetly got talent. Speedy, JJ, Josh Smith, Josh Childress, Sheldon and Marvin Williams, Salim Stoudamire. If you ask me all they need is a rebounding Center and they will be set perhaps that guy from China. Word is they are eyeballing Mike Conley who may even be faster than Barbosa, Iverson, and Tony Parker. If they draft Conley he could play the point and JJ could move to the 2 with Josh Smith at Small Forward, Sheldon at Center and marvin at PF with Speedy Claxton, and sharpdhooting Salim Stoudamire coming off the bench not bad not bad at all.
Jun.25 at 7:00 pm
dipsetcapo says:
they do look hot but i soon think all nba teams will be rocking that blue,kinda weak if u think about it cuz that knicks jersey blue is crazy.
Jun.25 at 8:05 pm
southwest atl born says:
they are wack, it shows no imagination just like all the other red white and blue colors with all the other teams and they should keep their original colors because they are unique and different and they could create something alot better with the red and gold
Jun.25 at 9:32 pm
zyzzvya says:
The design is cool.But the model is fool
Jun.26 at 1:03 am
waters says:
I would like the old dominique jerseys in these colors. I like the colors, but not the unis
Jun.26 at 1:28 am
BiG KeV says:
mayne those jerseys r wack
they need to be more about wat atlanta is bout….
maybe they cud get a refund?
Jun.26 at 3:43 pm
maclovenotwar says:
is it just me or were the hawks the only red & gold team in the league? The Cavs kinda have it, the Rockets did in the Dreaming days… I guess it does kinda fit with the Braves/Falcons, but nothing in this design says “identity”.
Jun.26 at 3:44 pm
maclovenotwar says:
watch this one get replaced by a “classic” red and gold strip in 3 seasons.
Jun.26 at 5:22 pm
jay says:
they kind of look like the bobcats and why does every nba unif these days kind of look the same! it was nice when each team had it own unique style and why is almost every team’s road uni’s navy blue??
Jun.26 at 7:13 pm
CashAddict23 says:
F*** THAT… THE HAWKS SHOULDA STAYED RED YELLOW BLACK AND WHITE….THAT S*** WAS THE BOMB…AINT NOBODY WANNTIN TO LOOK LIKE TEAM USA WHEN THEY CAN BARELY WIN IN THE NBA.
Jun.27 at 8:24 am
The Big Cheese says:
Aren’t those the Louisville Cardinals uniforms? Is Pitino coming back to the NBA? Good luck getting Zaza to sweat out a whole season of full-court pressure, Rick!
Jun.27 at 3:16 pm
gabriel says:
they just copie dthe usa unfiforms
Jun.27 at 5:52 pm
statustheking says:
The numbers & lettering are too much like the Rockets used 2 have when Barkely & Pippen played 4 them(some of the ugliest unis ever.) The colors are lame. Half the league wears navy blue. Like folks have already poitned out, they look like USA/Bobcats. The new logo sucks, & looks like the NFL’s Arizona Cardinals; minus the black circles around the eyes. The new ignores the history of the franchise. If they wanted 2 change the colors so bad, they should’ve went with the blue & green from the Pistol Pete era.
Jun.27 at 6:06 pm
Smitty says:
those are nice but why red, white and blue
Jun.27 at 11:40 pm
Gilbert0 says:
It’s Awesome, just like Joe Johnson
Jun.28 at 3:02 am
Hersey says:
These are kinda flammy. They ripped off the BETcats.
Jun.28 at 6:10 am
Klo15 says:
i like them a lot… also secondary logo is perfect…!
Jun.28 at 3:29 pm
paige says:
don’t like the jersies much but i’m digging smith’s kicks!
Jun.30 at 7:16 pm
Zyrro says:
Has a strong masculine look. No sissy here.
Aug.18 at 11:46 am
balls says:
these jerseys suck balls
Oct.3 at 9:01 am
Andre green says:
Hey they couldn’t sell the old jersey’s without Wliken’s on the back of it, and there not gonna sell these with Hawks on the front of it
Oct.29 at 1:07 pm
brian goffigan says:
I think the new uniform are great the best I seen in a while I hope the new uniform bring some wins I am a big fan of the Hawks and wish you well this season.