Nike x LeBron James Officially Unveil the Nike LeBron 13 (KICKS)

You got a first look at the Nike LeBron 13 on LeBron James’ feet on the cover of SLAM 192, but today the brand and the man officially unveiled the 13th signature sneaker for King James. Scroll through the photos above to get a better look at the LeBron 13, which is “built for explosiveness,” designed to the exact specifications of the most dominant player on the planet. Personal touches on the LeBron 13 include “Akronite” emblazoned on the outsole, plus markings for his birth month of December 1984.

https://www.youtube.com/watch?v=fR-SAEA8fvw&feature=youtu.be

The LeBron 13 “Written in the Stars” will be available starting October 1 in China and worldwide on October 10. On October 27, Nike will debut the official “Away” colorway as Cleveland starts its season on the road against Chicago. The LeBron 13 will hit NIKEiD on September 30.

Read more about the shoe’s top three performance features, via Nike:

1. BREATHABLE, SOCK-LIKE FIT FOR FLEXIBILITY AND LOCKDOWN

 

Breathable mesh and a zoned Hyperposite upper create a custom fit.
The breathable mesh upper hugs the foot, while Flywire technology cables provide an adaptive, natural fit and excellent lockdown.

 

2. HYPERPOSITE MATERIAL PROVIDES ZONED IMPACT PROTECTION

 

Hyperposite on the upper adapts to the forceful torque exerted by James at top speed.
Hyperposite on the midfoot and collar adapts to the forceful torque exerted by James at top speed. Wrapping the top of the foot, it also enhances durability and support while maintaining flexibility and providing protection. An asymmetrical lacing system finishes the upper and supplements lockdown and foot containment.

 

3. NIKE ZOOM AIR CUSHIONING UNITS MAXIMIZE EXPLOSIVENESS

 

Hexagonal Nike Zoom Air units provide cushioning and comfort, mapped to key pressure points.
Since its debut on the basketball court in the Nike Air Go LWP in 1995, Zoom Air has provided superior cushioning and explosiveness for the movement and impact of the game. For an athlete like LeBron James, the journey up and down the court can equal 12 marathons over the course of a season. Superior cushioning and comfort are a must.

 

The LEBRON 13 evolves the size and placement of the hexagonal Nike Zoom Air units that debuted in the LEBRON 12.