The NBA announced its gargantuan new television rights deal Monday, and revealed that TNT will begin airing the L’s first-ever awards show.
The 9-year, $24 billion pact will kick into effect at the start of the 2016-’17 season.
From the press release:
The National Basketball Association (NBA) has expanded its partnerships with Turner Broadcasting System, Inc. and The Walt Disney Company through new, nine-year agreements under which ABC, TNT, and ESPN will televise NBA games beginning with the 2016-17 season and running through the 2024-25 season.
Under the agreements, the partners will televise more national regular-season games (ABC/ESPN: 100; Turner: 64) and will continue to do so generally on Wednesdays (ESPN), Thursdays (TNT), Fridays (ESPN), and Sundays (ABC/ESPN). By the end of these new agreements, the NBA’s partnership will reach 41 years with Turner, while the league’s relationship with ABC/ESPN will extend to 23 years. Additionally, NBA TV’s Sunday, Monday, Tuesday and Saturday game telecasts will continue to fill out the schedule, ensuring a full week of nationally televised games. The NBA’s 24-hour network will present over 100 regular-season games each year.
The NBA and Turner will also continue their ground-breaking partnership to manage jointly the NBA’s digital assets including NBA TV, NBA.com, NBA Mobile, NBA LEAGUE PASS, and WNBA.com, which Turner operates out of its Atlanta production facility. TNT will also debut the first-ever NBA Awards Show, an annual event which will air at the end of the season, and will have expanded activation opportunities surrounding key NBA pillars such as Opening Night and NBA All-Star Week.
