The NBA Store to Re-Open in NYC


After its closure in February, the League’s iconic flagship store is set to resume doing business on Fifth Avenue in Manhattan (for the next two years.) The NY Post reports: “The branded apparel and memorabilia store that also hosts player visits will open later this fall at 590 Fifth Ave. in a 6,000-square-foot duplex. The location on the west side of the avenue between 47th and 48th streets is currently vacant. Rents on that stretch of Fifth Ave. from 42nd to 49th St. average about $515 a foot, according to the Real Estate Board of New York’s spring rent report, while just steps to the north retailers pay as much as $2,250 a foot. Sources said the NBA is paying more than $515 a foot but less than $1,000 for the deal, giving it time to find a permanent location. Adidas will assume operations and cover the expenses for both the temporary and next permanent store, the NBA said, although other manufact-urers will be represented.”